综合商务英语1～2022级商英

王佳佳

目录

  • 1 unit 1 Brands
    • 1.1 Business brief
      • 1.1.1 Brands
      • 1.1.2 Brand management
    • 1.2 Language  focus
      • 1.2.1 Language on brand management
      • 1.2.2 Language on building brands
    • 1.3 Listening
    • 1.4 skills
      • 1.4.1 business meeting
      • 1.4.2 useful language on business meeting
      • 1.4.3 relevant documents
      • 1.4.4 students' work
    • 1.5 case study
      • 1.5.1 analysis
      • 1.5.2 ploblem solving
      • 1.5.3 writing
    • 1.6 unit test
    • 1.7 summary
    • 1.8 reflection
  • 2 Unit 2 Travel
    • 2.1 Business Brief
      • 2.1.1 Travel
      • 2.1.2 Business Travel
    • 2.2 Language Focus
      • 2.2.1 vocabulary related to travel
      • 2.2.2 British and American English
    • 2.3 Listening
    • 2.4 reading
    • 2.5 skills
      • 2.5.1 telephoning
      • 2.5.2 useful language
      • 2.5.3 students' work
    • 2.6 case study
      • 2.6.1 analysis
      • 2.6.2 problem solving
      • 2.6.3 writing
    • 2.7 unit test
    • 2.8 summary
    • 2.9 reflection
  • 3 Unit 3 Organisation
    • 3.1 business brief
      • 3.1.1 the subject of organisation
      • 3.1.2 warm-up
      • 3.1.3 the TYPES
    • 3.2 language focus
      • 3.2.1 vocabulary
    • 3.3 reading
    • 3.4 listeing
    • 3.5 skills
      • 3.5.1 socialising
      • 3.5.2 students' work
    • 3.6 case study
      • 3.6.1 analysis
      • 3.6.2 problem solving
      • 3.6.3 writing
    • 3.7 unit test
    • 3.8 summary
    • 3.9 reflection
  • 4 Unit 4 Money
    • 4.1 business brief
      • 4.1.1 money attitude
      • 4.1.2 investment strategies
    • 4.2 language focus
      • 4.2.1 vocabulary on financial terms
      • 4.2.2 language on readings
    • 4.3 listening
    • 4.4 skills
      • 4.4.1 dealing with figures
      • 4.4.2 How to describe line graphs
      • 4.4.3 stuents' work
    • 4.5 case study
      • 4.5.1 analysis
      • 4.5.2 problem solving
      • 4.5.3 writing
    • 4.6 unit test
    • 4.7 summary
    • 4.8 reflection
  • 5 Unit 5 Human Resources
    • 5.1 business brief
    • 5.2 starting up
    • 5.3 language focus
      • 5.3.1 vocabulary of employing the right people
      • 5.3.2 language on reading1
      • 5.3.3 language on reading 2
    • 5.4 listening
    • 5.5 skills
      • 5.5.1 useful language
      • 5.5.2 students' work
    • 5.6 case study
      • 5.6.1 Analysis
      • 5.6.2 problem solving
      • 5.6.3 writing
    • 5.7 unit test
    • 5.8 summary
    • 5.9 reflection
  • 6 Unit 6 Competition
    • 6.1 business brief
      • 6.1.1 introduction of competition
      • 6.1.2 competitive forces
    • 6.2 language focus
      • 6.2.1 competition idioms
    • 6.3 reading
    • 6.4 listeing
    • 6.5 skills
      • 6.5.1 negotiating
      • 6.5.2 useful language
      • 6.5.3 students' work
    • 6.6 case study
      • 6.6.1 analysis
      • 6.6.2 problem solving
      • 6.6.3 writing
    • 6.7 unit test
    • 6.8 summary
    • 6.9 reflection
  • 7 CULTURE
    • 7.1 Business brief
    • 7.2 language focus
    • 7.3 listening
    • 7.4 reading
    • 7.5 skills
    • 7.6 case study
    • 7.7 summary
    • 7.8 reflection
skills

CindyTan calls the Guangdong Trading Company (GTC) to get information about anadvertisement in the ChinaPost for the position of MarketingAssistant. Listen to her talking to Li Ping, a member of the Human Resources department. Tick the points about which she needs further information.



a) the closing date

b) what the duties would be

c)  if there’s an application form

d) when she would be expected to join the company

e)  how many days’ holiday she wouldget

f) what the starting salary would be




  

课程思政：通过学习通过电话获取信息的商务沟通技巧，引导学生明白交流中委婉用语的重要性，学会礼貌待人。