目录

  • 1 Culture
    • 1.1 Course introduction
    • 1.2 Case Study
    • 1.3 Culture
    • 1.4 Differences between Chinese culture and western culture
  • 2 Communication
    • 2.1 Comunication
    • 2.2 Case study1
    • 2.3 Intercultural Communication
    • 2.4 Case study2
  • 3 Hofstede’s Culture
    • 3.1 Individualism and Collectivism
    • 3.2 Power distance
    • 3.3 Uncertainty Avoidance
    • 3.4 Anna and King
    • 3.5 Let's deal with China - Intercultural communication
    • 3.6 masculinity ve femininity
  • 4 Kluckhohn and Strodtbeck’s Model
    • 4.1 Case study
    • 4.2 Man and Nature
    • 4.3 Religions
  • 5 Hall’s Culture Context Model
    • 5.1 Case study
    • 5.2 Compliment
    • 5.3 low context and High context
    • 5.4 Face-Negotiation Theory
  • 6 Cultural Connotation in Language
    • 6.1 Case study
    • 6.2 Language and Culture
  • 7 Norms of social Interaction
    • 7.1 Verbal communication
    • 7.2 Addressing
    • 7.3 Gratitude
    • 7.4 Taboos
    • 7.5 Case study
  • 8 Non-verbal Communication
    • 8.1 Case Study
    • 8.2 Nonverbal language
    • 8.3 How to Read Body Language
  • 9 Ethnocentrism and Stereotypes
    • 9.1 Case study
    • 9.2 Ethnocentrism
    • 9.3 Race discrimination
    • 9.4 Stereotypes
  • 10 Culture Shock
    • 10.1 Case study
    • 10.2 Culture shock
    • 10.3 Ethnocentrism
    • 10.4 Reverse Culture Shock
  • 11 Acculturation and Identity
    • 11.1 Acculturation
    • 11.2 Identity
    • 11.3 Case study
  • 12 Education
    • 12.1 Chinese education
    • 12.2 Western education
    • 12.3 Case Study
  • 13 Family and Gender
    • 13.1 Case study
    • 13.2 Gender
    • 13.3 Wedding and Funeral customs
  • 14 Customs and Festivals
    • 14.1 Chinese festivals
    • 14.2 Western festivals
    • 14.3 Chinese cuisine
    • 14.4 Western cuisine
  • 15 Intercultural business
    • 15.1 Case study
    • 15.2 Business Negotiation
  • 16 Globalization
    • 16.1 Economic Globalization
    • 16.2 Political Globalization
    • 16.3 Cultural Globalization
Case study

Moby Dick

MobyDick

In the new Bedford, Connecticut, in the1800s, the crew of the whaling ship Pequod, under Captain Ahab, know their missionis to hunt whales. However, what they don’t realize is that Ahab once lost aleg to magnificent white whale known as Moby Dick, and that he’ll risk anythingto avenge himself on the animal that cost him a leg…including himself and everymember of his crew.Shortly after meeting the Rachel, anotherwhaling ship, the crew spots Moby Dick. For three consecutive days, Ahab sendsout small boats to capture the whale. On the first day, Moby Dick crushedAhab’s boat between his jaws. The entire crew of the small boat escapeunharmed. On the second day, Moby Dick once again destroys Ahab’s boat, thistime killing one of the sailors. On the third and final day, Moby Dick ignoresthe pursuing Ahab and rams the Pequod itself. The awesome power of the whaleis too much for the ship, which sinks. As the ship goes down, Captain Ahabfinally harpoons Moby Dick. The harpoon line catches Ahab around the neck andpulls him into the depths as the white whale dives beneath the surface, neverto be seen again. Every member of the Pequod’s crew is killed, except for Ishmael andrescues him.